MEDIA KIT

Short Bio (50 words)

Matt White is the author of The Snack Monkey — with a foreword by Wim Hof — an international keynote speaker and the creator of The Behaviour Desk. He speaks on the hidden behavioural forces behind health, leadership, cybersecurity, AI and decision making. He competed for Great Britain in paraclimbing.

Full Bio

Matt White is a behavioural translator, author and international keynote speaker whose work bridges behavioural science and the real world — in organisations, on stages and in print.

His book, The Snack Monkey, began as an investigation into why people eat the whole packet when they know they shouldn't. It became a framework for understanding irrational behaviour in every domain — leadership, cybersecurity, AI adoption, relationships and performance.

Wim Hof, the world record holder and creator of the Wim Hof Method, wrote the foreword for the second edition after a years-long relationship with Matt that began when Matt reached out about living with Complex Regional Pain Syndrome. Matt subsequently went on to compete for Great Britain in paraclimbing.

Matt's background spans technology leadership and cybersecurity at board level. He is the creator of The Behaviour Desk, a publication applying behavioural analysis to current events in leadership, technology and decision making.

He speaks internationally on why smart people make predictably bad decisions — and what the behavioural science actually says to do about it.